AI Insights · Timothy · July 2024
Top 5 Social Apps Performance in Costa Rica, Q2 2024
In Q2 2024, TikTok, Instagram, Facebook, Threads, and X demonstrated varied performance metrics in Costa Rica, with notable trends in downloads, revenue, and active users.
In Q2 2024, the top 5 social apps in Costa Rica—TikTok, Instagram, Facebook, Threads, and X—showed varied performance across downloads, revenue, and active users.
TikTok saw a significant increase in weekly revenue, peaking at around $94K in early May. Weekly downloads also showed a steady upward trend, reaching approximately 40K in mid-May. Active users remained relatively stable, fluctuating between 1.3M and 1.35M throughout the quarter.
Instagram experienced a slight dip in revenue towards the end of June, averaging around $2.7K. Downloads were somewhat consistent, with a peak of approximately 26K in mid-June. The app maintained a robust active user base, hovering around 1.8M to 1.85M.
Facebook had relatively stable revenue, averaging around $900 weekly. Downloads fluctuated slightly, peaking at around 21K in mid-June. Active users consistently remained strong, averaging around 3.8M.
Threads showed a consistent increase in active users, peaking at approximately 290K in early June. Downloads also saw a rise, reaching around 15K in the same period.
X had a modest revenue performance, peaking at around $842 in late April. Downloads saw minor fluctuations, with a high of around 4.1K in early June. Active users remained stable, averaging around 350K to 360K.
These insights provide a snapshot of the social app landscape in Costa Rica for Q2 2024. For more detailed analytics and insights, visit Sensor Tower.